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All the news free to print

‘Brunswick News’ subscribers save $3 on their online subscription if get a hard copy


 

How much is a newspaper worth in the age of the Internet? If you live in New Brunswick, the answer might be nothing at all. Or perhaps even less.

The Irving family, owners of Brunswick News, which controls most of that province’s newspapers, recently erected a strict paywall for their online products. If you want to read so much as a headline of the Telegraph-Journal, the Daily Gleaner, or any other Brunswick News paper online, you now need a subscription, which at the moment costs $19.95 per month. But under a deal now available on Brunswick News websites, customers can get full online access for $16.95 per month. The only catch? They have to accept physical delivery of a daily paper as well, at no additional cost.

The Irvings are essentially paying online customers $3 a month to take their printed paper six days a week. The company declined to comment on its motives, but the move appears designed to shore up the print advertising business that still provides most newspaper revenues. At the same time, it may hope to entice some online-only customers to become print readers, too. The risk is that, faced with a paywall, customers used to free news online may become readers of no news at all.


 

All the news free to print

  1. Just more welfare for the pulp and paper industry.

    When will newspapers get the hint that we do not want or need a whole pile of paper just for the sake of having a pile of paper.

    Maybe the governments could help to drive home the message that there is no future in the pulp industry if they where not so bent on giving them more money and cheaper electrical rates than I can get.

    The Canadian govt has spent millions of dollars to get Canadian homeowners to get more energy efficient in their houses and then the likes of Dexter turns around and give a major pulp mill a reduced rate on the electrical bill for what?

  2. I have not been made aware of any mad rush to sign up. The fact is..these are pretty shoddy examples of newspapers……..particularly in MOncton and Fredericton…..The Irvings should be ticked that anybody WOULD. read them (of course there is no alternative.) Good luck with that paywall, fellas……..

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