Australia upholds plain packaging on cigarettes
The tobacco industry takes another blow as Australia refuses branded packaging
This undated image provided by the Department of Health and Ageing shows a mock-up of a cigarette package with the banding removed and graphic health warnings displayed. Tobacco companies would be forced to use plain, logo-free packaging on their cigarettes in a bid to make them less attractive to smokers under legislation introduced Thursday, April 29, 2010, by Australia’s government, which dubbed the move a world-first. (AP Photo/Dept. of Health and Ageing) ** EDITORIAL USE ONLY **
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In another blow to the tobacco industry, Australia’s high court upheld the plain packaging act. The act says that tobacco products have to be in plain packaging with no logos, along with health warning graphics as of December 1.
The government called it a “watershed moment for tobacco control around the world.”
Australia is the first country in the world to require plain packaging for their tobacco products. The brand name will be listed against a dark-colour background.