General

Curvy recession figures

Society prefers curvaceous, “mature” beauty icons in uncertain times, studies say

Two studies, one using American movie actresses, the other Playboy Playmates of the Year, show that in hard times, such as an economic recession, people tend to prefer taller, heavier, and more mature looking women. The studies tie the appearance of curvy women to certain personality traits—such as fertility, strength, maturity, and independence—which are desirable during periods of uncertainty.

Live Science

Looking for more?

Get the Best of Maclean's sent straight to your inbox. Sign up for news, commentary and analysis.
  • By signing up, you agree to our terms of use and privacy policy. You may unsubscribe at any time.
FILED UNDER: