Apple CEO Steve Jobs has unveiled the company’s new much-anticipated tablet-style computer, a 1.3 cm thick multimedia device that resembles an oversized iPod. The tablet’s 9.7-inch touchscreen can be used to browse the Internet, play games, and read digital books, newspapers and magazines. “Amazon has done a great job of pioneering books with the Kindle,” said Jobs. “We’re going to stand on their shoulders and go a bit further.” The New York Times has already developed a customized application for the iPad that recreates the look and feel of the newspaper, with the added functionality of viewing embedded videos within articles. The tablet boasts a 10 hour battery life and comes with either 16GB, 32GB or 64GB of flash storage. Most impressive, however, is the price: the WiFi-enabled 16GB model sells for just $499 in the U.S.