Logogate - Macleans.ca
 

Logogate


 

Sure the logo looks like the logo of the Natural Governing Party. But I don’t for a second think the government leaned on the designers, nor do I think the designers had thoughts of political favour dancing in their heads as they toiled away. And sure, maybe the Tories will get some sort of boost-by-association. But maybe they won’t: after all, association works both ways, and what happens if Canada performs as it historically has on home ice or field at the Olympics, and wins diddlysquat?

Maybe the outraged Liberals should start hoping our Olympians fail miserably. Then the Olympic/Tory logo will be inextricably linked in the public mind with national embarrassment, and Canadians will be demanding — demanding I say — a vote of non-confidence.

Anyway, the big problem with the Olympic logo isn’t that it is Conservative. It’s that it’s conservative, as in — totally boring and unimaginative. Which is as good a reason as any to direct you to the ultimate resource of Canadiana porn, the Canadian Design Resource.

Now here’s a design:

canucks


 
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Logogate

  1. I've seen some logo's in my days….and that was one of them

  2. Is the RCAF is pissed off as well?

    Add some fire off the back of the C and Jarome Iginla would put it on by accident too.

    Good call on 'Nucks old-style. For a real fashion statement, Golden Seals white skates for all ice events would be out there.

  3. I just find it ugly. The Conservative logo is more dynamic, more modern. The RCAF, and I do have a cap with their logo, is also nicer. The big C on the Olympic logo looks like a bug, it's plain ugly.

    I like the jacket. I knit everyday – I don't remember learning how to knit, I was too young. And I like the jacket on the Globe and Mail front page, with the two moose heads. I could be tempted to knit one. I guess they'll make the pattern available…

  4. subliminal message : go for gold vote conservative … you are feeling sleepy … your eyelids are getting heavy …. put x on ballot lablelled conservative …

    • stop poking the braintrust with that stick. It's mean!

  5. I agree that it's a pretty lousy logo. But kudos to you Andrew for being above the pettiness and partisanship that sadly seems to have overcome most of your colleagues, particularly whatever dolt was performing the Spanish Inquisition on Gary Lunn as shown in Wherry's post.

  6. Sure the logo looks like the logo of the Natural Governing Party. But I don't for a second think the government leaned on the designers, nor do I think the designers had thoughts of political favour dancing in their heads as they toiled away.

    Seriously? You don't think it was intentional? This is a government that changed the Government of Canada homepage to include more blue, that used the ActionPlan.gc.ca as a way of getting people to the Conservative Party Facebook/Myspace/Twitter, and that has specifically ordered that all designs created by external design shops use blue instead of red wherever possible. I'd be more stunned if this wasn't deliberate, and that it was all a big coincidence. Anyone who thinks the design wasn't politically motivated is either totally naive or being deliberately dense.

    • You think that the Canadian Olympic Committee is lying, when yesterday they made a statement saying NO, no political input what-so-ever?

  7. Whatevs. The Liberals have the Canadian flag. The Cons have the Canadian Team Logo. Still nothing for the NDP.

    • Ugh.

      Could someone please rebut the whole "Liberals have the flag" thing for me. I yelled at people so much over at Wherry's post over that one that I've lost my voice.

      Unless of course Chantale was using that example ironically, as in "this Olympic logo 'controversy' is almost as stupid as the 'Liberal Canadian flag' 'controversy'", in which case, carry on.

      • The best rebuttal to the Liberal flag argument is Pearson's pennant. The flag Pearson wanted had blue on either end, and three maple leafs in the middle. You could also point out that in committee, the Diefenbaker Tories voted for the red and white flag.

        However, I might point out that in parliament, the flag definitely came from the Liberals and was voted for by the Liberals. The Tories only voted for it in committee because they assumed the Liberals were going to vote for Pearson's pennant. As a symbol, Canada's flag is very Liberal. Not just because of its colours, but also because of the extirpation of the link with Canada's martial past (the Conservatives being the more hawkish party), and of Canada's British roots.

        By the way, I have little doubt as to where Harper lies on the flag debate. He made sure that a red ensign is flying at Vimy Ridge. Tony Clement, I suspect, is similarly inclined, as he still calls July 1st Dominion Day.

        • For the record, some Tories did actually vote for our current flag in the House (and some Liberals against, ahhh, those were the days!), but it's true that only the committee vote was unanimous.

          Also for the record, it was a minority Parliament, so even if they wanted to, the Liberals couldn't have changed the flag on their own. In the end, the vote was 163-78, with at least some members of all parties voting in favour.

  8. We also shouldn't care, or draw links, to the Government of Conservative's propaganda, paid for by all of us, glowing magnificent for the Harper Government of Canada and his prophetic ability to fight he recession before it started through his proactive programs and extreme awesomeness.

    I don't even know how people could draw similarities to the two logos. They look nothing alike. Months before hosting the Olympics.

    How many months does the Government of Conservative need to wait before announcing additional funding for the games? They are still looking you know…

  9. We also shouldn't care, or draw links, to the Government of Conservative's propaganda, paid for by all of us, glowing magnificent for the Harper Government of Canada and his prophetic ability to fight the recession before it started through his proactive programs and extreme awesomeness.

    I don't even know how people could draw similarities to the two logos. They look nothing alike. Months before hosting the Olympics.

    How many months does the Government of Conservative need to wait before announcing additional funding for the games? They are still looking you know…

  10. 'And sure, maybe the Tories will get some sort of boost-by-association.'
    Opp MPs were handing out Olympic hats yesterday, wear with pride all!

  11. Just one more example of Harper's 'genius' – dropping 'Progressive' from the party name has made it possible for their new logo to be identified with everything 'Canadian'. The mind boggles.

  12. Chess starts with a "C" too.

    LOL

  13. I know the folks at Macleans have it in for the Libs – but you aren't telling the whole truth here. It's Charlie Angus of the NDP accusing them – the Liberals, yes, but certainly not as strong as the NDP on it.

    • What about Hedy Fry?

      • Interestingly, while I've seen the pic of her with the hat, apparently what she said was at least somewhat less asinine than one might assume. Still inane in all likelihood, but something more akin to "somebody should have been more sensitive to the optics of all of this" as opposed to "this is a giant right wing conspiracy". It would seem that the NDP members have made much more of this as a "political scandal" than any Liberal has. Of course, the NDP is generally inept. They can't even get full credit for crazy.

  14. Anyone recall the logo for the old Canda Packers company? (I believe that they merged with some other company to become Maple Leaf Foods.) My recollection is that the old Canada Packers logo looked at lot like the new Canada Olympic team logo.