On Super Bowl Sunday, sportscaster John Madden might make some mistakes. This season, he’s made a bit of habit bumbling football statistics. But that’s okay. Madden, one of the world’s highest-paid sportscasters, still has the comforting voice and folksy appeal that the job demands and which fans love. His creative (not to mention entertaining) use of the telestrator doesn’t hurt either. Since starting on TV in 1979 (two years after coaching the Raiders to a Super Bowl), he has come to embody the game he covers, even as his job has become increasingly complicated and reliant on technology. He may be a throwback, and at times even confused, but he’s still football’s go-to analyst.