Virgin CEO wants letter writer to select food for his airline
Never one to allow a marketing op go by unexploited, Virgin Atlantic Airlines’ CEO Richard Branson has offered the author of a now-famous customer complaint letter about his airline’s cuisine a job (linked below), reports the Telegraph. After the excoriating take-down became the talk of the Internet, Branson telephoned the letter writer to join him selecting food for future Virgin flights. The former passenger, who wrote that opening the lid of the meal was like being given a “dead hamster for Christmas,” has not confirmed whether he or she will take Branson up on his offer. If it happens, count on the cameras to role.
Complaint letter: “Dear Sir Richard Branson, Your food sucks”