The sexism of Halloween -

The sexism of Halloween

Scott Gilmore: Adults have made Halloween about sex and it shows we’re a collective mess of insecurities and clichéd gender roles

Crowded downtown Victoria on Halloween, with happy joyful people wearing costumes. (GTS Productions/Shutterstock)

Crowded downtown Victoria on Halloween (GTS Productions/Shutterstock)

At about this time of year, every year, I get a glimpse of our collective id and it frightens me. In the weeks before Halloween, the costume industry crawls out of its shallow grave and begins to flog its latest collection of disturbing ensembles. I try to resist, but inevitably I will find myself on Amazon, clicking through the outfits for sale, and wondering, yet again, what the hell is wrong with us?

The Halloween of pumpkins and costumes is essentially a modern creation limited to North America. But it is connected to a much older and nearly universal tradition. Most cultures have an annual festival when the social order is temporarily inverted, everyone gets to wear disguises, sexual desires are indulged, and for a brief moment chaos reigns. Men dress as women, women as men, the pauper is hailed as the king and the king wears rags for day. Anthropologists call these “reversal rituals.” The ancient Greeks called it Saturnalia. In Brazil it is called Carnival.

Historically, the clergy or the ruling classes encouraged these holidays as release valves: an opportunity for everyone to let off some steam by subverting the otherwise rigid social order. And, that’s exactly what happens today. On Oct. 31, the otherwise sober and correct third grade teacher is doing Jägermeister body shots while dressed in what the Roma Costume company of Burbank, California, describes as their “Ravishing Ringleader” outfit complete with strapless romper, top hat and whip.

Let’s set aside the quaint notion that Halloween is about kids in cowboy hats collecting candy. There may have been a time when this was the case, when it was playful and fun. And I am sure everyone remembers cobbling together a costume using old clothes, taking a tour and a half around the neighbourhood, and filling our sack with enough sugar to get us through to candy cane season. Now, though, it’s drinking and debauching with an unholy abandon that is otherwise kept strictly buttoned-down the other 364 days of the year.

Today Halloween is mostly about sex. I suppose this was inevitable. Scrape away the layers on almost everything and eventually it comes down to sex. For men, that means dressing up as the confident, strong and heroic alpha-male they will never be: a cop, Batman, or Sponge Bob. For women, it’s much weirder.

RELATED: Why Halloween candy sales come earlier every year

For example, Jim from accounting with the nervous tic and therapeutic shoes always wanted to be a member of the SWAT team. He leaves the costume shop with a tactical vest, a holster and enough swagger to break down a door. Julia from the Jamba Juice? She gets “Sultry SWAT”, which is just knee-high boots, fishnet stockings, a micro mini and a halter top that helpfully explains: “SWAT”. The man puts moulded plastic pecs, a utility belt, and a brooding face mask and becomes Batman—instantly feeling six inches taller. The woman gets “Secret Wishes Batgirl”, six-inch heels, a French maid’s skirt, a bat emblazoned bustier and a satin cape.

If the man secretly longs for Sponge Bob’s simple self-assurance, he can buy an officially sanctioned and strikingly accurate foam costume. She can buy Lucite stripper heels, knee-high socks, a tiny schoolgirl skirt, and a too-tight t-shirt with the character’s face just below the plunging neckline. Let’s call it the Lewd Halloween Rule: For every possible type of male costume there is a female version that includes high heels, fishnet stockings and cleavage.

Now, this is why I find Halloween so disturbing. We have to assume the costumes for sale simply reflect demand, and this demand reflects our secret wishes, something we actually want to be, disguised in a joking-not-joking irony. Which means that we are a collective mess—both sexes plagued with archaic insecurities and clichéd gender roles.

We all have our secret kinks. And there are worse things than letting these hang out one drunken night a year. But maybe, just once, we could go back to some of the gender-bending traditions of the ancient rituals? Maybe this year, instead of strutting around with rented swagger, the guys could squeeze themselves into a bustier and hot pants. And the girls could try on the stuffed muscles and hero cape.

Surely there are other sides to our subconscious that might benefit from a little daylight—and exercise.



The sexism of Halloween

  1. I have a question, Macleans:
    In what way is the group photo used (“Wicked Victoria” event, 1996) an example of “sexualized costumes”?

    You need to pick a better photo to express your angst.
    Swing and a miss, Gilmore.

    • Agreed 100%.

      While I find the article doesn’t really dive into anything groundbreaking (of course sex exists in Halloween…advertisers use sex to sell everything from milk to watches), I think more care should have been used with featured image.

      Yes, the photo has costumed characters, but not in the context of the article. It makes no sense to put the 501st Legion and Heroes Inc. (both family friendly non-profit groups) in the spotlight of an article focused on sexual desires.

      If you really are offended by what costumes you’re seeing at Halloween, how about you post up those ads from Amazon instead of defaming hard working costumers who volunteer their time to support local charities and community events.

  2. Agreed. The choice of photo was a poor decision at best and does not reflect the content of this article. I should know as I am one of the characters in the photo, I’m the TIE Fighter Pilot in the bottom right corner. “Wicked Victoria” is in reality a fun, pedestrian-only, free family event and couldn’t be further from point of this piece.

    Also, all of the Star Wars characters that are in the photo are members of the 501st Legion a world-wide, all volunteer Star Wars charity costuming club. We don’t just dress up once a year because we “we are a collective mess”, but rather all year around giving back to the community and charities in the process.

    While I agree with a few of the points in the article, you might want to do a bit more research when looking for an image rather than grabbing the first stock photo that pops up on Google.

  3. This article is tripe. What you are looking at Scott Gilmore is a combination of the 501st, an international volunteer group and Heroes Inc, a local Victoria BC non-profit group. Before you shame us for our choice of costumes perhaps you should know that every one of those individuals MADE their costumes, and use them on a regular basis to entertain children at charitous events. As the superman in this photo I am offended that you would use my image to ‘shame’ individuals on their choices. Not one of those costumes suggest anything you are talking about and the collective group is one that does nothing but good in their community. I hope you didn’t get paid to write this drivel

  4. I understand the article, but the picture you chose to showcase your point is ludicrous. This group of people are very kind-hearted they work with a number of nonprofit charitys. They make and wear costumes to visit places such as the children’s hospital and support community events. Do your research before posting photos and disrespecting people in our or any one’s community. Scott Gilmore, you clearly have no respect while writing your blogs.

    This article is very distasteful.