Ex-TVA reporter to run against former boss Pierre Karl Péladeau

Armand Dubois will run for the Liberals

SAINT-JEROME, Que. – One of Pierre Karl Peladeau’s opponents in next month’s Quebec election might know the media mogul better than most — he used to work for him.

Former TVA reporter Armand Dubois will run for the Liberals against Peladeau in Saint-Jerome, north of Montreal.

TVA is Quebec’s biggest French-language television network and was bought by Peladeau’s Quebecor in 2000.

Dubois’s biography on Linkedin says he worked for TVA between 1986 and 2002.

Dubois was also involved in the union when employed at TVA.

The current radio host has also worked in communications.

Also running against Peladeau is Patrice Charbonneau, a real-estate agent who is trying to win the seat again for the Coalition party.

Charbonneau stepped in after noted anti-corruption crusader Jacques Duchesneau announced he would not seek re-election.




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Ex-TVA reporter to run against former boss Pierre Karl Péladeau

  1. When I heard PKP was running in St-Jerome I thought the Liberal’s response should have been to draft Pierre Beaudoin (CEO of Bombardier) to run against him.

    St-Jerome is the largest town that is close to Mirabel, where Bombardier has a very large assembly and flight test facility (they assemble Regional Jets there, and assembly and test of their new CSeries jet is also conducted there); as such St-Jerome is home to many Bombardier employees, as well as employees of local suppliers, and to other companies involved in aerospace like Bell Helicopter and L3.

    The contrast between the two would be striking: Bombardier has largely good relations with its labour unions, unlike Quebecor. Bombardier is a worldwide concern, and its products are exported outside of Canada thus bringing in cash; where Quebecor’s activities in Quebec are basically focused on extracting money from Quebecers (newspapers, television, cellular service). Bombardier attracts talent from around the world and benefits from diversity, Quebecor newspapers (Journal de Montreal, Journal de Quebec) support the narrow ethnic nationalism of the PQ.

    In terms of what each would bring to the cabinet table, we’d probably be better off with someone outward looking who knows that creating value for export is what Quebec needs to get into fiscal order.

    That would have been an interesting battle.

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