7

BTC: Is Stephen Harper a great champion of democratic participation?


 

These studies are all American and, therefore, not explicitly indicative of the Canadian situation. But obviously worth consideration.

Going Negative. “Our experiments, and corroborating evidence from actual Senate election results, reveal that high-tech advertising campaigns can stimulate people to vote and instill a sense of confidence in government, but only through positive campaign messages.”

Demobilizer or Mobilizer. “We must conclude that attack advertising’s demobilization dangers are greatly exaggerated by Ansolabehere et al., while they completely miss negative political advertising’s turnout benefits — at least in voters’ own context.”

Understanding the effects of political advertising. “Advertising can and sometimes does have a positive effect on voter turnout, but by no means is that effect large, universal, or consistent across election years. On the other hand, there is very little evidence that advertising, whatever its other effects, has any negative effect on voter participation in America.”

The influence of negative advertising. “Results demonstrated that participants were more likely to generate cynical comments and hold politicians accountable for the country’s ills when reading candidate theme advertisements than ad hoc issue advertisements. The results indicate that this contributes to a political climate of cynicism and may function to erode the electorate’s overall trust in government.”

More here, here, here, here and here.


 
Filed under:

BTC: Is Stephen Harper a great champion of democratic participation?

  1. Only Harper runs neg ads?

  2. Stop this process obsession.

    Report on policy/substance.

  3. Leaving advertising aside, I wonder if any of these studies the Harper habit of instructing Conservative candidates to stay away from local public forums during campaigns.

  4. Dot:

    What “policy/substance”? I can detect none so far from our “renewed” Canadian Government. So far it’s eruption-reaction, eruption-reaction. They behave like they’re running Alberta. Amateurs.

  5. Here’s an easy prediction … Soon after the Libs elect their new leader, another set of “notaleader” type ads will come out from the CPC. These ads will mostly show clips of the new leader saying provocative things, or other prominent Liberals saying something negative about the new leader.

    The Libs will spin these ads as “there goes the Tories, turning off more voters. And it’s not fair that they have so much money, donated from those single issue Reform knuckle-draggers within their Party “.

    The Tories will spin the ads as “Hey, this is just stuff about the new Lib leader from the mouths of Liberals themeselves. So it must be true. Voters who aren’t political junkies deserve to know these things”

    Welcome to Act II, Scene I, of “The Liberal Party’s Groundhog Day”.

  6. Did anyone read any of the links?

  7. Did anyone pay attention to any of the advertising run by the NDP and LPC over the past few years?

    It’s going to be a boom year for coopers; there’s a lot of water being carried.

Sign in to comment.