Great moments in communications

by Aaron Wherry

The Privy Council Office explains that there’s been no “formal directive” to rebrand everything the “Harper Government.”

“The distinction that needs to be made here is the word ‘directive’ — a directive, as opposed to, you know, in a particular case departments may have used the words ‘Harper Government,’” said Raymond Rivet, a PCO spokesman…

Civil servants from four departments told The Canadian Press last week they’ve recently been instructed to use the new terminology. “If a department has told you they’ve got direction from ‘the Centre’ to use a message or certain wording or do something, I mean, that would be normal, would it not?” Rivet said. “Part of the role of PCO and PMO in the communications sphere is to co-ordinate government communications, so I imagine they get direction on a variety of things. So that’s not in opposition to somebody telling you that there’s no formal directive.”




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