Russian troll farm bought ads during 2016 campaign, says Facebook - Macleans.ca
 

Russian troll farm bought ads during 2016 campaign, says Facebook

Hundreds of fake accounts, likely run from Russia, spent about $100,000 on ads aimed at stirring up divisive issues


 
REUTERS/Dado Ruvic/Illustration/File

REUTERS/Dado Ruvic/Illustration/File

WASHINGTON – Hundreds of fake Facebook accounts, probably run from Russia, spent about $100,000 on ads aimed at stirring up divisive issues such as gun control and race relations during the 2016 U.S. presidential election, the social network said Wednesday.

Although the number of ads is relatively small, the disclosure provides a more detailed peek into what investigators believe was a targeted effort by Russians to influence U.S. politics during the campaign, this time through social media.

The 470 accounts appeared to come from a notorious “troll farm,” a St. Petersburg-based organization known for promoting pro-Russian government positions via fake accounts, according to two people familiar with the investigation. The people were granted anonymity because they weren’t authorized to publicly discuss details of the investigation.

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In all, the accounts purchased some 3,000 ads between June 2015 and May 2017. While they ads didn’t specifically reference the election, a candidate or voting, they nevertheless allowed “divisive messages” to be amplified via the social media platform, the company’s chief security officer, Alex Stamos, said in a statement.

Facebook has turned over its findings to federal authorities investigating Russian interference in the U.S. presidential election. Robert Mueller, the special counsel, is charged with overseeing Russian meddling in the U.S. election and any potential co-ordination with associates of President Donald Trump.

Sen. Mark Warner of Virginia, the ranking Democrat on the Senate intelligence committee, said that Facebook briefed the panel’s staff on Wednesday, but he still wants to know more.

“I have a lot more questions for Facebook, and I’ve got a lot of questions for Twitter,” Warner said, noting that “we’ve got Twitter coming in.” He did not say when a meeting with representatives from Twitter might occur other than “soon.”

A spokeswoman for Twitter declined comment Wednesday evening.

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Warner said he also wants to know more about the content of the ads pushed out by the Russian-based Internet Research Agency and whether they targeted specific voters or locations in the U.S.

He said in many cases the social media messaging “was more about voter depression and suppression without having to necessarily mention an individual candidate’s name.”

Rep. Adam Schiff, the top Democrat on the Intelligence Committee, said Facebook’s disclosure confirmed what many lawmakers investigating Russian interference in the U.S. election had long suspected.

“One of the things that we’re interested obviously in finding out is whether there was any co-ordination in terms of the use of those paid social media trolls or the Russian use of bots,” he said.

The fake accounts were discovered during a company review of ad buys that was spurred by a broader investigation the company initiated into Russian meddling after the election, Stamos said.

In addition to the 470 accounts that appeared to be run from Russia, Stamos said its investigators also discovered an additional $50,000 in spending via 2,200 ads that “might have originated in Russia,” even including ads purchased by accounts with IP addresses in the U.S. but set to Russian in the language settings.

The dollar amount of ad spending identified by Facebook is an infinitesimal amount compared to the total amount of advertising spending during the election. According to ad tracker Borrell Associates, more than $1.4 billion was spent during the 2016 election cycle on digital advertising alone. That figure includes spending on national, state and local elections.

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Rep. Eric Swalwell, D-Calif, who also serves on the House intelligence committee, said Facebook’s disclosures help to “fill in with more colour some of the lines that exist,” but he would like to know more about the sophistication of the ads. He also wants to know if the content of the ads smacked of Russian propaganda.

“We know they had a cyber operation, we suspect U.S. persons may have been involved, now we know a U.S. company was used. So now we need to see if there are dots that connect,” he said.

The company has come under intense pressure since the election to curb the flow of false information. After the election, it updated its advertising policy to say it wouldn’t run spots that are “illegal, misleading or deceptive, which includes fake news.”

Pearson reported from New York. Associated Press writers Chad Day and Julie Bykowicz contributed to this report.


 

Russian troll farm bought ads during 2016 campaign, says Facebook

  1. Need to see raw evidence.. No one believes the Democrats or any of the politicians noted in this article. $100,000. is being compared to the $2 billion spent by Clinton and the Democrat sympathizers in the last election? A joke right? Schiff, Swellall, and the rest of these Democrat trolls are the epitome of pathetic. They have zero evidence against trump. Facebook has to show the actual data to the public. This is not classified material. Present the evidence so that independent techs can check the validity.

  2. So an ‘admission’ that Facebook made money from ‘Russian sources’ for ‘false advertising’ is trotted out as some sort of ‘proof’ that all the other regurgitated charges of Russian hacking are somehow, now, also true?

    This is, so far, a ‘two man job’ as opposed to a 17 security agency one. That exercise was a flop, too.

    Putin just removed 300 Americans from the Moscow embassy – they couldn’t open Facebook accounts and pay them in rubles?

    Let’s face it Hilary Clinton lost her job as Secretary of State for the same reasons she was called to face in her election campaign. He opponents would have been well within their rights, if not obligated, to present her failings – even if they did embarrass her. Whoever was doing it, didn’t need to use lies. She lost her election, Putin didn’t need to steal it.

    If the US would get on with the investigation and present some irrefutable evidence, it might get somewhere. That isn’t necessary as this is pure ‘ennertainment’. If it didn’t have blowback affecting the state of the world it might be entertaining.

  3. Relatively small potatoes, but it also showcases the magic of spreading lies and innuendo through Facebook: Tell two rubes what they want to hear and they’ll tell two friends and so on and so on…

    Be interesting for Facebook to attempt analysis outlining how the messages from these ads percolated through the Facebook strata using shares, likes, keyword repetition, etc.

    Regardless, as witnessed in the other comments here, the Trumpettes just won’t accept the fact that a hostile foreign power made significant efforts to help their boy Donnie steal the throne.

    The CIA could produce pictures of a booklet entitled “How to Con Dumb Americans and Destroy their Country” on Putin’s bedside table and the brainwashed base would just dismiss it as a plant by the Democrats.

    Besides, the end justifies the means, right? Maybe Russia helped Donnie, maybe the country is diminished for generations, maybe your future prospects just got worse, but at least Hillary got what was coming to her. And that’s all that matters. Right? Right?