Handed out each year in 40 countries, the Product of the Year award denotes the best in consumer products—the products that demonstrate innovation in design, function, and packaging.
More than 30 products were given the distinction this year;
our colleagues at Canadian Business curated a short list of some of the products that are already capitalizing on what are likely to be the biggest consumer product trends of 2016.
2. TRESemmé Beauty- Full Volume System
Beauty bloggers—who have growing sway with marketers—have been all abuzz about the reported benefits of using conditioner first, not shampoo, in the hair washing process. TreSemme's new range of volumizing hair care products is capitalizing on that. The pre-wash conditioner "softens the hair, and then it is followed by the shampoo, which washes away the weight," the company says.
3. Tangerine Money- Back Credit Card
Canadians are heavy users of loyalty programs (the average consumer carries four loyalty program cards in their wallet). Tangerine bank's new credit card claims to "help you save money even when you’re spending." Every purchase you make earns you cash back that you can have deposited directly back onto your credit card to apply towards your balance, or into a savings account, each month automatically.
The card offers 2% rewards on purchases in two choice categories, and 1% on all other purchases. Categories include groceries, gas, entertainment, reoccurring bill payments, restaurants and more.
4. Eyezen lenses
At its product event in March 2016, Apple unveiled its new "Night Shift" setting, which cuts down on the amount of blue light an iOS device is putting out during the evening hours. Essilor, the world's largest manufacturer of ophthalmic lenses, is thinking along the same lines with this line of glasses. The new Eyezen lenses are targeted towards millennials who are looking at screens all day long (computers at work; their phones at, well, nearly every other moment). The lenses support the eye’s effort in focusing at ultra- near distances that are typical of handheld devices by filtering out "harmful blue- violet light emitted by digital screens." You don't even need diagnosed vision problems to wear these—prescription-free pairs are also available.
5. Whirlpool Cabrio High- Efficiency Top Load Washer
Advances in articficial intelligence and machine learning promise responsive machines that learn from your cues and can anticipate your needs. Whirlpool's new washing machine isn't quite on that level, but it does appear to be taking cues from the latest developments in computer science. The Cabrio model promises a more personalized experience, with "Intuitive Touch Controls with Memory" that asks the right questions during loading in order to create custom washing cycles.
6. Vaseline Lip Therapy
Even in 2016, people still appreciate a throwback: Vaseline's petroleum jelly is now available in a new minamalist tin.
7. Sodastream Sparkling Gourmet Flavour Mix
Single-serve beverage machines are all the rage. (Kitchener-based Bartesian makes concoting elaborate cocktails as easy as brewing a coffee using a Keurig machine.) Sodastream, which allows you to make your own soda at home by carbonating tap water and adding syrup, is seizing consumers' desire for more adventurous flavours. It collaborated with Two-Michelin-Star chef Paul Liebrandt to come up with flavours to add to its repetoire: new flavours include blackcurrant lime, green apple cucumber & lime basil.
8. KitchenAid Siphon Coffee Brewer
This is KitchenAid's latest attempt to appeal to coffee snobs, who are currently all about hand-brewing methods. According to the company, "automated, full-immersion siphon brewing is delivered through precise temperature and vacuum technology." The bottom carafe can also be used as a kettle.