celebrity endorsements

Podcast: Is Gwyneth Paltrow’s new cookbook all good?

Julia Belluz discusses the dangers of celebrity health promoters and the science behind why we listen

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BlackBerry and Alicia Keys: This might actually work

Introducing the Grammy-winner as global creative director brings the Z10 a celebrity endorsement

The most cringe-inducing commercial ever made

Not even a parody of Brad Pitt’s Chanel commercial could be as ridiculous as the original