Rob Ford buzz graph

Key words and connections in all that Twitter chatter


Note: The graphs are based on chatter from Oct. 31 through Nov. 7 at 3 p.m. ET) — important to note because chatter exclusive to yesterday included terms such as “murder,” “threaten” and “killing,” which don’t appear in the buzzgraph covering the past week.


Rob Ford buzz graph

  1. How on Earth can “crack” not be in the graph??

    • The buzzgraph is based on terms with strong associations. Just because crack was mentioned more than any other word, doesn’t mean it was mentioned frequently enough with another word to make a strong enough association to rise above the rest of the assocations. Basically, as often as it appeared in the chatter, the density of appearances of the word crack was too thin.

      It’s also worth noting that the graph is based on data collected from October 31 through 3pmET on November 7, inclusive. That’s important to note because the release of the video by the Toronto Star, yesterday, caused terms like “murder”, “killing” and “threaten” to appear in connection with other words in the buzzgraph.

    • Crack is cocaine, and cocaine is on the graph.

      • Yes. Cocaine is among the most common words (second graph). Neither crack nor cocaine appear in the buzzgraph.