The blizzard began with Michelle Obama’s creamy Jason Wu confection that completed a top-of-the-wedding-cake tableau with the tuxedoed new President, and continued, days later, with Anne Hathaway’s Grecian glam at the Screen Actors Guild Awards. At Washington balls and on Hollywood red carpets, white is hotter than red, fresher than black. And for good reason: the luxuriously impractical hue assures the showstopping entrance enjoyed by brides on their big day. Plus, no shade better shows off every hour logged with the trainer—especially when it’s shiny as the beheaded Valentino that Jennifer Aniston wore to the Oscars, which, at five kilos, itself provided a workout. White demands and rewards impeccable craftmanship, as illustrated by Marisa Tomei’s amazing homage to New York’s Chrystler Building, and it’s the brand new antidote to doom and gloom. Like Penélope Cruz brandishing her Oscar, it shouts: “This is my big day”—even when everyone else is wearing it.