Forget the whales, save the tuna. Hot on the heels of a campaign that saw such celebrities as Elle Macpherson, Sting, Sienna Miller and Stephen Fry pressuring London’s Nobu restaurant to stop selling bluefin tuna, comes news that a more downscale eatery is following suit. Sandwich chain Pret a Manger is switching to skipjack tuna, caught through environmentally sound methods. And it all has something to do with a documentary film.
Big win for the Bluefin
Documentary convinces U.K. sandwich chain to change their tuna