Google to launch music store in fall

Web giant takes aim at iTunes

Google is steadily edging into Apple’s music domain. Industry sources are reporting that Google is building its own music service that offers song downloads and streaming music. The service is expected to launch as early as fall. While Google had already hinted that it was planning on expanding into music to complement features of its Android phone, its plans appear to be even bigger and a Google music store is reportedly in the works. Music insiders say that Google has been in talks with chief music executives including Sony and Universal. Ultimately however, the web giant’s strength lies within its streaming music assets including YouTube’s audience and Simplify Media’s cloud-based technology.