Microsoft rebrands Hotmail -

Microsoft rebrands Hotmail


In an attempt to reverse market share losses to ever-growing email service, Gmail, Microsoft unveiled a revamped version of Hotmail, reports Reuters.

Microsoft renamed its free email service from Hotmail to Outlook (the name of its existing corporate email service).

The new Hotmail will have more social networking links, along with features for handling junk mail.

As of June, Hotmail was still the world’s largest email service, with 325 million users. That’s around 36 per cent of the global market.

Google’s Gmail, on the other had, has 31 per cent of the market. Yahoo! Mail has 32 per cent.

It’s the first update for Hotmail in 8 years. The email service was first introduced in 1996.


Filed under: