Toilet haiku

Short poem in public washrooms cuts down on toilet paper use by 20 per cent

In Japan, home to the world’s most advanced toilets, an environmental research group has found a way to cut down on paper use in public loos: post a “toilet poem” at the eye level of a person seated in the cubicle. Tests show that the short poems—including “That paper will meet you only for a moment”, “Fold the paper over and over and over again” and “Love the toilet”—cut toilet paper use by up to 20 per cent. Now the group is looking to have its posters displayed in 1,000 public toilets.

Scientific American