What do kids know, anyway?

75 things that have shaped the class of 2013

Every late summer since 1998, as young high school graduates prepare to become university freshman, Beloit College (located about two hours northwest of Chicago, in Wisconsin) has released the Beloit College Mindset List, a sort of map, if you will, of these new students’ cultural touchstones. It’s list of 75 very frightening realities. “Most students entering college for the first time this fall were born in 1991,” notes the list’s introduction. “For these students, Martha Graham, Pan American Airways, Michael Landon, Dr. Seuss, Miles Davis, The Dallas Times Herald, Gene Roddenberry, and Freddie Mercury have always been dead … Salsa has always outsold ketchup … The European Union has always existed … Women have always outnumbered men in college … Everyone has always known what the evening news was before the Evening News came on … Britney Spears has always been heard on classic rock stations … Migration of once independent media like radio, TV, videos and compact discs to the computer has never amazed them … There has always been blue Jell-O.”

Beloit College