Anna Greenberg on winning votes this fall

U.S. pollster shares advice on the battle for votes in Canada's next federal election


Anna Greenberg, is a Democratic pollster and senior vice president of Greenberg Quinlan Rosner Research in Washington. She is best known for her work on the 2013 campaign for New York City Mayor Bill de Blasio, who won with more than 73 per cent of the vote and is the first Democrat to lead the city in 20 years. She was also a pollster for Chicago Mayor Rahm Emanuel and helped in successful campaigns for Minnesota Governor Mark Dayton and a number of Members of Congress.

Greenberg, who calls herself a proud feminist, is the daughter of Democratic pollster Stan Greenberg, who has advised Bill Clinton, Al Gore and John Kerry. She was a panellist at the Broadbent Institute’s Progress Summit talking about “Fighting for the frame: How the progressives can win back the debate.”

Greenberg spoke to Julie Smyth of Maclean’s about her experience helping to win votes for the Left in America and the battle facing New Democrats and Liberals in Canada’s upcoming election.

“Obviously there are important differences between Canada and the U.S, including your social welfare state, so there’s a whole range of different conversations here,” she told us. “But there are also a lot of parallels.”

Catch live coverage of the Progress Summit here.

Related viewing: Roy Romanow on the failing state of Canada’s health care